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Federal Contract Reforms Are Shutting Out Small Businesses
Download Printer-Friendly Version Federal contracting has always been a battlefield – but until now, small businesses at least had a fighting chance. Today, that chance is being stripped away. Under the sweeping procurement reforms by the Trump administration, thousands of contracts are being consolidated into massive government-wide vehicles managed by the General Services Administration (GSA).…
Protecting Privacy in Group Emails: Why Using BCC Matters
Download Printer-Friendly Version In the world of digital communication, the small details matter. Something as simple as how you address a group email can make the difference between protecting your recipients’ privacy and exposing them to unnecessary risk. At FMG, we’ve seen firsthand how these mistakes can erode trust and credibility, and we believe organizations…
How Social Media Marketing Helps Manufacturers Grow in 2025
Download Printer-Friendly Version Why Social Media Marketing for Manufacturers Is a Must-Have Strategy in 2025 In today’s fast-paced industrial landscape, manufacturing companies increasingly leverage digital transformation to maintain a competitive edge. While social media was once seen as a tool mainly for B2C brands, the narrative has shifted dramatically. As we step into 2025, social…
How to Use Google UTM Tracking: A Comprehensive Guide
Download Printer-Friendly Version In digital marketing, tracking the effectiveness of online campaigns is crucial for optimizing strategies and increasing conversions. One of the most powerful tools for tracking campaign performance is UTM (Urchin Tracking Module) parameters. Google UTM tracking helps marketers analyze traffic sources, measure campaign success, and make data-driven decisions. This guide will cover…
Boost Engagement & Drive Growth with a Lunch and Learn
Download Printer-Friendly Version Boost Engagement & Drive Growth with a Lunch and Learn In today’s competitive business landscape, standing out requires more than just marketing-it demands meaningful connections, education, and trust-building with potential customers. One of the most effective ways to achieve this is by hosting a Lunch and Learn-a relaxed yet highly strategic event…
How to List Services in Google My Business Products
Download Printer-Friendly Version Why List Services in Google My Business Products? Google My Business (GMB), now known as Google Business Profile (GBP), is a powerful tool for local businesses to attract customers. While GMB primarily focuses on business details, reviews, and posts, the Products section can be a valuable place to showcase your services as…
Scammers Are Targeting Google Business Listings
Download Printer-Friendly Version Lately, there’s been a surge in scammers trying to gain access to Google Business Listings. These fraudsters often pretend to be part of your team or an external marketing partner, tricking business owners into giving them management rights. Once they have access, they usually remove everyone else except the primary owner, effectively…
What is Cookie Compliance and Why Is It Important for Your Website?
Download Printer-Friendly Version As websites rely on cookies to improve user experiences, understanding cookie compliance has become essential for businesses. Cookies track user behavior, preferences, and actions on a website, often for purposes like personalized advertising, analytics, and improved navigation. However, with data privacy laws becoming stricter, businesses must ensure their cookie usage complies with…
Understanding Google’s Speakable Structured Data Feature
Download Printer-Friendly Version Google’s Speakable Structured Data is designed to help publishers optimize their content for voice assistants, like Google Assistant. It allows specific sections of web pages, such as headlines or summaries, to be marked as “speakable,” which can then be read aloud in response to user queries. By using this structured data, businesses…