Best Practices for Digital Manufacturing
Discover actionable tips, innovative techniques, and best practices to help you, the manufacturer, navigate the complexities of doing business online. We also strive to answer common questions about ecommerce, website design, and digital marketing.
Please let us know if you have website marketing or design questions about topics not covered here.
The Importance of Using 301 Permanent Redirects to Prevent Duplicate Content
Digital Marketing, Website Design
In the vast and intricate world of Search Engine Optimization (SEO), website owners and developers constantly encounter challenges that can impact site rankings, user experience, and overall digital strategy. Among the key challenges is the risk of duplicate content – a scenario in which identical or very similar content appears on multiple URLs. Duplicate content…
Benefits of Social Media for Manufacturers
Social Media Marketinhg
Social media, while originally developed for personal use, has quickly become a viable tool for companies wanting to keep their customers updated regarding new product announcements, company developments, new service offerings, etc. Some social sites, such as LinkedIn, also offer the ability to create “groups”; where like-minded individuals can come together to take part in…
Inbound Marketing for Manufacturing Companies
Articles, Digital Marketing
Inbound Marketing for Manufacturing Companies A recent study done in New Jersey, took 113 typical manufacturers (if there is such a thing) and compared their marketing strategies to the top 25 manufacturers in the same state. As expected, the study showed that the top 25 companies had better marketing strategies and this was definitely the…
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